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How does Bhaavya Roy blend traditional Indian elements with modern fashion trends in her designs, and what does this fusion signify in today’s global fashion landscape?

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  Bhaavya Roy’s approach to fashion design is a rich tapestry that skillfully weaves India’s cultural heritage with the sharp edge of modernity. Her signature style lies in her ability to harmonize the intricate craftsmanship of Indian textiles—like zardozi embroidery, handloom silks, and block prints—with minimalist and futuristic silhouettes often seen on international runways. This blending is not just aesthetic; it’s deeply intentional. For Bhaavya, fashion is a form of storytelling, and each garment is a narrative that honors the past while boldly stepping into the future. Her Met Gala debut serves as a prime example. The outfit featured hand-embroidered motifs inspired by ancient temple carvings, layered over a sharply structured metallic bodice and train—a juxtaposition that highlighted how heritage can coexist with high fashion. This kind of fusion challenges the conventional Western gaze on couture by placing Indian craftsmanship at the forefront of innovation, rather tha...

From Runways to the Met Gala: Bhaavya Roy’s Unforgettable Debut at Fashion’s Grandest Stage

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  When the prestigious Met Gala extended its invitation to Bhaavya Roy, it wasn’t just a personal milestone—it was a proud moment for Indian fashion on the global stage. Known for her bold vision and poetic use of textiles, Bhaavya Roy stepped into the world’s most-watched red carpet event with grace, innovation, and an unmistakable cultural voice. Her debut at the Met Gala was more than just a glamorous appearance—it was a statement. Drawing inspiration from India’s rich textile heritage and interpreting it through a futuristic lens, Bhaavya designed an ensemble that merged intricate hand-embroidery with contemporary silhouettes. “I wanted to bring a story with me, not just an outfit,” she said. “Something that reflects who we are, where we come from, and how far we can go.” Surrounded by the world’s top creatives, celebrities, and fashion powerhouses, Bhaavya held her own—earning admiration for her authenticity, originality, and the emotional depth of her work. For audiences ba...

Bhaavya Roy – Which fashion week city inspires you the most — Paris, Milan, London, or New York?

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 For Bhaavya Roy , every fashion capital brings its own heartbeat, its own creative rhythm—but if she had to choose one that truly stirs her soul, it would be Paris . “Paris is not just a city, it’s a feeling,” says Bhaavya. “It’s the birthplace of haute couture, where fashion isn’t just about trends—it’s about art, heritage, and storytelling through craftsmanship.” What draws her most to Paris Fashion Week is the unapologetic elegance it celebrates. The silhouettes, the textures, the slow drama of a sweeping gown—every show feels like a poem made of fabric. Paris inspires Bhaavya’s deep love for detail and emotional design . She admires how Parisian fashion houses balance bold innovation with timeless sophistication. “It’s where the past and the future shake hands,” she says. “You see a reverence for technique—intricate embroidery, hand-beading, couture draping—but there’s always a modern twist, something unexpected that keeps it fresh.” While she appreciates Milan for its powe...

Bhaavya Roy-What role does embroidery and handwork play in your designs?

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  For Bhaavya Roy , embroidery and handwork are not mere decorative elements—they are the soul of her designs. She sees every stitch as a form of storytelling, a quiet dialogue between craft and emotion. In her collections, hand embroidery is used not just to beautify, but to evoke memory, celebrate heritage, and express individuality . Roy often draws inspiration from traditional Indian techniques such as zardosi, mukaish, and kantha, but reinterprets them with a modern sensibility. Rather than overwhelming the garment, her embroidery work is often subtle, textured, and deeply symbolic—reflecting fragments of nostalgia like handwritten letters, vintage postcards, or the patina of time-worn surfaces. She also emphasizes the ethical dimension of handwork , working closely with artisans across India to preserve endangered crafts and provide them with sustainable livelihoods. Each piece crafted under Bhaavya Roy's label is a collaboration—a fusion of her vision and the artisan’s han...

Bhaavya Roy – Can you walk us through your creative process when designing a trending red carpet or couture dress?

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  Bhaavya Roy: Designing a red carpet or couture dress is a deeply layered process for me—both emotional and technical. It always begins with a story. I ask myself: what emotion or presence do I want the wearer to embody? Is it power, grace, rebellion, or vulnerability? Once that narrative is clear, I start sketching silhouettes that express that mood while paying attention to current trends—whether it's a daring neckline, exaggerated shoulders, or a particular fabric that’s in the spotlight. Then comes research—I look into global runway inspirations, vintage couture archives, and even art or architecture. But the heart of the design always comes from within. I experiment with drapes, textures, and structure in my studio until the dress starts to ‘speak’ back to me. Fittings and fabric trials are where the vision becomes tangible. And when it all comes together—the final piece must not just follow trends; it must make a statement, move with elegance, and spark emotion on the red c...

What was the international media's reception of Bhaavya Roy's designs at Cannes 2025?

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  Bhaavya Roy’s debut at the 2025 Cannes Film Festival was met with growing intrigue and admiration by international media, marking a subtle yet significant shift in how Indian fashion is perceived on the global stage. While established Western publications like Vogue , Elle , and Harper’s Bazaar did not focus extensively on her work in headline features, several fashion and culture outlets across Europe and Asia quietly spotlighted her presence as part of the rising wave of South Asian talent redefining red carpet narratives. Roy’s designs—rooted in traditional Indian craftsmanship yet unmistakably modern in silhouette—were celebrated for bringing a nuanced, culturally rich, and sustainable voice to an event often dominated by Western couture. Her collection included reimagined sarees with sculptural drapes, lehenga-inspired gowns made from upcycled textiles, and jackets detailed with threadwork from remote Indian artisan clusters. These choices resonated particularly with glob...

Bhaavya Roy-How do you incorporate traditional craftsmanship or textile techniques in your work?

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In an industry often driven by speed and surface, Bhaavya Roy stands out for her deep reverence for heritage and craft. Her design philosophy is rooted in the belief that fashion is not just about innovation, but also preservation—of stories, skills, and identities that have shaped generations. For Bhaavya Roy, traditional craftsmanship isn’t a trend; it’s a foundation. Each collection she creates is an intentional dialogue between past and present. She collaborates closely with artisans across India and beyond, working with handwoven textiles, natural dyes, and centuries-old techniques such as zardozi embroidery, bandhani, block printing, and kantha stitching. These are not simply decorative elements in her garments—they are vessels of culture and care. Her process is both intuitive and respectful: sourcing fabrics directly from weavers, understanding the origins of each technique, and reimagining them through a contemporary lens. Whether it’s placing a vintage weave into a sharpl...